The Brief:

There’s more to the beef industry than the steak on your plate or the meat in your burger. Each year at the beef capital of Australia, Casino, NSW transforms into a vibrant celebration of this iconic Australian industry and the rural way of life.

With over 100 events during the 11-day festival, the Casino Beef Week Committee this year wanted to raise the bar and were on the lookout to secure top-tier talent across various events.

The Collaboration:

Looking to bolster the 2023 program with showstopping entertainment, Event Coordinator Jacob Stone not only used acta to source and book entertainment (something he's done many times before), but also invited his whole team into the event, so that all discussions were centralised and relevant documents we're easily accessible for the first time.

The all star lineup consisted of Tania Kernaghan, Riley Young, Col Finley, Thor Phillips and the Memphis Moovers plus entertainment daredevils Airtime FMX.

Working with acta streamlined our communication with the Casino Beef Week team, making the booking process efficient and stress-free in lead up to event day. - Thor Phillips (Musical Entertainer)

The Outcome:

Thousands flocked to this year's Beef Week, attracting locals, domestic tourists and international visitors to the beautiful town of Casino. With a curated lineup of entertainment captivating audiences of all ages, it's evident why Casino Beef Week took out Silver for Festival/Event of the Year at the 2023 North Coast Tourism Awards.

An incredible event to be a part of and we can’t wait to again work with Jacob and his team this year!

Looking to book talent? We'd love to assist!

Register today for exclusive access to the industry's leading talent directory and booking platform – actaapp.com